3 New Zines by Ivy Zheyu Chen — Sidewalk Launch!

at Printed Matter / St Marks
September 24, 2022
3PM - 5PM
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Ivy Zheyu Chen has three brand new zines—Greatest Love of All, Ad Jingle, and Another Swatch—launching Saturday, September 24th at Printed Matter / St Marks. We’ll be outside the storefront with zines, prints, and music!


About the zines:

Greatest Love of All: “If someone throws me this question “what’s the greatest love of all?” I would’ve never thought of “self-love”. But why not? Isn’t it a duty to love ourselves first, then the others? Just like in case of an airplane emergency, put the oxygen mask on yourself first, then onto the children - no matter how much you love them.

This Whitney Houston song touches so many qualities of life: courage, determination, self-love, and strength - truly a song with the power to lift you when you’re doomed down. In my opinion, it’s a gem of this world that’ll last forever.”

Ad Jingle: “First time I heard the jingle for “O’Reiley Auto Parts” - melodic, jazzy with a little extra oomph - I was hooked. The same thing happened with “Liberty~Liberty~Liberty Liberty~”, the military marching tunes seem unnecessary, yet so catchy.

These took me on a journey of recapping all the ad jingles I’ve heard throughout the years of road trip motel TVs & Youtube/ Spotify ads. Once it gets ya, the next thing you know is singing along whenever it comes up. There’s just no way around it.”

Ivy Zheyu Chen creates work displaying the chemistry between the word and image. You can check out more of her work available at Printed Matter here.

Checklist
  1. Ivy Zheyu Chen
    2 by 3 (dip in)
    Brooklyn, New York: UPON, 2021
    $30.00
  2. Ivy Zheyu Chen
    2 by 3 (does brutal)
    Brooklyn, New York: UPON, 2021
    $30.00
  3. Ivy Zheyu Chen
    Ad Jingle
    Brooklyn, NY: UPON, 2022
    $30.00
  4. Ivy Zheyu Chen
    Another Swatch
    Brooklyn, NY: UPON, 2022
    Out of stock
  5. Ivy Zheyu Chen
    apcpB (blueberry)
    Brooklyn, New York: UPON, 2021
    5
    $360.00
  6. Ivy Zheyu Chen
    apCpb (cherry)
    Brooklyn, New York: UPON, 2021
    12
    $360.00
  7. Ivy Zheyu Chen
    apcPwb E.2 (pear)
    Brooklyn, New York: UPON, 2021
    46
    Out of stock
  8. Ivy Zheyu Chen
    apcpWb (watermelon)
    Brooklyn, New York: UPON
    $30.00
  9. Ivy Zheyu Chen
    Constructible Polygon E.3
    Brooklyn, NY: UPON, 2021`
    $20.00
  10. Ivy Zheyu Chen
    Fall
    Brooklyn, NY: UPON
    100
    $10.00
  11. Ivy Zheyu Chen
    Famous Painting [Book]
    Brooklyn, New York: UPON, 2021
    $30.00
  12. Ivy Zheyu Chen
    Famous Painting (picasso)
    Brooklyn, New York: UPON, 2021
    $40.00
  13. Ivy Zheyu Chen
    Famous Painting (tarsila)
    Brooklyn, New York: UPON, 2021
    Out of stock
  14. Ivy Zheyu Chen
    Fish of Hawaii (humu2)
    Brooklyn, New York: UPON, 2021
    12
    $360.00
  15. Ivy Zheyu Chen
    Fish of Hawaii (kihi)
    Brooklyn, New York: UPON, 2021
    12
    $360.00
  16. Ivy Zheyu Chen
    Greatest Love of All [Book]
    Brooklyn, NY: UPON, 2022
    $30.00
  17. Ivy Zheyu Chen
    Foreground
    Brooklyn, New York: UPON, 2017
    $20.00
  18. Ivy Zheyu Chen
    Produce of Chinatown
    Brooklyn, New York: UPON, 2017
    Out of stock
  19. Ivy Zheyu Chen
    Saguaro
    Brooklyn, NY: UPON, 2018
    99
    Out of stock
  20. Ivy Zheyu Chen
    Remix
    Brooklyn, NY: UPON, 2019
    57
    $15.00
  21. Ivy Zheyu Chen
    Space
    Brooklyn, NY: UPON, 2018
    100
    Out of stock
  22. Ivy Zheyu Chen
    Sexting
    Brooklyn, NY: UPON, 2018
    92
    Out of stock
  23. Ivy Zheyu Chen
    Graphic of Cuteness E.2
    Brooklyn, New York: UPON, 2021
    Out of stock
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